It is the responsibility of medical researchers and communicators to ensure the work we do is relevant, accessible and understandable for patients. We aim to involve patients in all project types across the company and can provide guidance on positive, compliant and meaningful patient engagement.
Our patient engagement team can support the respectful and productive involvement of patients in our work, and Costello Medical employees are trained on the importance and impact of meaningful patient engagement. Scientific teams are taught how to write in patient-friendly language to ensure relevant projects are communicating complex information clearly, fostering better patient engagement and trust.
Informing and empowering patients on topics related to their healthcare; often co-created with patients and healthcare professionals.
Assessing the landscape and providing evidence-based recommendations to improve your approach to patient engagement.
Collaborating with patients and patient organisations to gather essential insights and feedback.
Designing effective communications to inspire further positive patient engagement experiences, leading to improved outcomes for all.
We are extremely proud to have been finalists for the Excellence in Organisational Change Management category at the PMEA awards. Our submission highlighted our approach to implementing our three-year strategy, which aims to embed and prioritise patient centricity and engagement throughout Costello Medical, and its subsequent impact. It was a huge achievement to have been formally recognised for our ongoing work.
On 23rd April 2024, Costello Medical hosted a webinar to share innovative strategies and practical tips for enhancing patient engagement in MedComms. Our Expert panel shared their experiences and perspectives on how patients can be meaningfully and effectively involved in MedComms work, as well as solutions to overcome the perceived barriers to this kind of collaboration.
Engaged patients are better able to make informed decisions about their care options, and can take charge of their treatment journey, thus improving the shared-decision making process1
Experience to date demonstrates that the involvement of patients has resulted in increased transparency, trust and mutual respect between them and other stakeholders1
Drawing on patient knowledge and experience helps to understand what it is like to live with a specific condition, how care is administered and the day-to-day use of medicines. This helps to improve discovery, development, and evaluation of new, effective medicines1
Consistent patient engagement enables pharmaceutical and MedTech companies to offer products and services that have real patient benefits1